PK afraid confinement domestic products against foreign goods white-hot trend - notebook, laptop-IT industry
According to recent news reports, was about to enter into the second quarter of 2008, many foreign brands laptop manufacturers nowadays have no more brilliant. A typical is now, Japanese notebook makers in the Chinese market is no longer brilliant, NEC, Panasonic's pulling out of a reflection of Japanese notebook disadvantage in market competition.
So, this mean, domestic products will quickly rise, while foreign goods manufacturers will certainly do worse in the Chinese market?
Answer this question now, it seems premature, but there must be certain of, is: the quality of domestic products and imported goods dispute intensified.
Here we come to the specific analysis of the domestic nowadays Notebook The specific circumstances of the market, take a look at the quality of domestic products and imported goods dispute to a head and full of time, where the right opportunities to domestic products.
An overall trend of strong or weak, big PK: domestic products on the quality of after-sales channels and more confident, foreign goods are even more momentum in decline
According to my understanding, it just recently, foreign goods is no longer beautiful, reflected in a considerable number of aspects. For example, in Mobile Market, it is. Of course, in the notebook computer market, foreign goods manufacturers have encountered difficulties. For example, in Japanese five notebook brands, Panasonic, NEC has been in succession to give up the Chinese market, Fujitsu is not tepid performance. Currently on the market only Sony, Toshiba and other brands struggling to support the few.
, Of course, like Hewlett-Packard, Dell Such foreign goods, there are considerable market then, compared to just and Lenovo manufacturers, market influence compared with the past has been very different. Comparison, the domestic products it has many new atmosphere. For example, with most of the second and third line of foreign goods in different notebook tightly holding high the flag is different from Blue notebook is another way, selection of Asus, Quanta, Compal three foundry as the Blue notebook, a notebook full of basic spare parts to ensure the quality and stability sex, the quality of products can be branded with the first-line stand in the same starting line. Meanwhile Blue Technology Digital General manager, said recently Weng, Blue three-pronged approach to ensure high product quality. First, select the first-class foundries. Next, select the best components and processes, L CD Ensure that no bright spots, and use of IMF foil technology. Third, the demand for high-end users, using personalized look and user interface. Dion just said that in grasping the user's personal needs Blue has its own advantages, the future will further increase the R & D efforts in this area.
, Of course, domestic products and foreign goods more dominant than in the past did little more, Blue Technology chairman, said Zhang Yijun, channels, and after-sale Blue very confident that this new target market positioning to adjust the high end of the market, not only can guarantee stability and channel profits into, and compared to first-line brand to maintain the price advantage of more than 2,000 yuan, the competitiveness of our products are very confident.
And take a look at imported goods, especially to see if Japanese goods, we can only see one sight in decline: look, this is history: in April 2005, Toshiba divestment from China Putian, announced the official from the Chinese mobile phone market. December 2005, Matsushita announced its withdrawal from overseas including China, 2.5G mobile communications market. February 2006, Mitsubishi announced the abolition of corporate mobile phone sector, while out of the Chinese mobile phone market. November 2006, NEC announced its withdrawal from 2G and 2.5G mobile phone market in China. January 2008, Kyocera acquired Sanyo cell phone business, and exit the Chinese market. Thus, the Japanese mobile phone brand in the Chinese market is almost completely annihilated. The same time, many foreign goods why notebook makers no longer brilliant.
Why we focus on that Japanese goods? In fact, the Japanese electronics products into the Chinese market earlier, and with excellent quality and good reputation, Japanese notebook makers have had a brilliant performance. However, this time, was then. The past two years, the Japanese have fame is no more notebook makers He Huihuang. Many market participants believe that Japanese notebook makers will repeat the phone in the past.
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